Challenge
The St Helena Innovative Nanotechnology identity project was complex as it involved Government and teachers who were inexperienced working with design experts.

Creative Strategy
Nanotechnology is concerned with specific molecular shapes. The creative solution was found in one of the core structures.

Creative Idea
Empowering Knowledge.

The ROI
The Web program and identity enabled St Helena to communicate and engage with students effectively. It is now regarded as a Victoria Government case study of client, consultant and design effectiveness.